Thursday, February 28, 2008

Classifying Experiences

Stephen Anderson is an "experience architect" at Sabre Travel Network, and has created a poster to communicate how people Sort, Classify, and Label Experiences. Read Stephen's blog post explaining his efforts.

Found on NiXLOG.


  1. This is an excellent infographic. I love the way that it's divided, not only into what a company can and cannot control, but also into the emotional and rational sides of the consumer. What a great resource; thanks.

  2. Thanks Christy. I printed this one out for my Marketing team at work.